Digital Marketing & AI Boot Camp
A future-oriented training program organized by the Department of Management Studies, held on March 17, 2025, at South Campus, Highground, Fatehgarh, Anantnag..
Inaugural Ceremony Highlights
Chief Guest
Dr. Syeed Fakhruddin Hamid (IAS) emphasized the importance of digital marketing and AI.
Vision
Prof. Waseem Bari aims to establish South Campus as a hub for skill-oriented avenues.
Trainer of this Bootcamp
Nikita Vora
10+ Years of Experience in Helping People Make Money Using Digital Marketing has trained over 40,000 students and 10,000 entrepreneurs.
Day 1: Digital Marketing Basics
1
Understanding Customer Journey
Identifying target Audience
2
Interactive Learning
Participants engaged in group activities and case discussions.
3
Enthusiastic Start
Groups formed for collaborative learning and growth.
Day 2: Digital Marketing Stratigies
LinkedIn
Showcase skills and experiences to attract recruiters.
Twitter & Facebook
Engage with relevant content and conversations.
YouTube
Build a personal brand through informative videos.
Day3: Harnessing Technology's Potential
Starbucks Case Study
Analyzed Starbucks' social media strategies to build connections with consumers.
Content Creation
Explored content writing, brand storytelling, effective landing pages and CTA.
Hands-on Practice
Engaged in practical exercises to apply learned digital marketing concepts.
Day 4: Design Mastery
Day 4 focused on Canva for media and promotional content design.
Participants explored Canva's creative potential.
1
Visual Engagement
Transform ideas into engaging visuals with ease.
2
Essential Skill
Mastering design tools like Canva is crucial in today's digital world.
3
Future Ready
Early adoption of digital skills ensures success in a competitive environment.
Day 5: Data Analytics, SEO, Ads,
Data- driven decision-making
Data Analytics
Budget Allocation
Day 6: Campaign Challenge
Real-World Application
Participants applied their skills to develop campaigns for brands.
Expert Feedback
A panel of experts reviewed and provided feedback on each campaign.
The challenge helped to consolidate their learning. Participants also gained valuable insights.
Event Timeline
1
Day 1
Inaugural ceremony and digital marketing basics.
2
Day 2
Optimizing social media profiles.
3
Day 3
Harnessing Technology's Potential
4
Day 4
Visual Engagement,
5
Data Analytics, SEO, Ads
Data- driven decision-making, Budget Allocation
6
Day 6
Campaign Challenge
7
Validictory Fuction
Top Three Winners: Campaign Challenge
First Place
Awarded for innovation and impact
Second Place
Recognized for creativity and strategy
Third Place
Honored for excellence in execution
Congratulations to our top three teams for their outstanding performance in the Campaign Challenge! Their hard work, creativity, and strategic thinking have set a new standard for excellence.
Event Gallery
A glimpse into the engaging and collaborative atmosphere of the Digital Marketing and AI Boot Camp.
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